Diné be’ iiná, means the way that Navajo people, the people live. We promote a sustainable livelihood through the Navajo Way of Life. Traditionally, this has been sheep, wool, and weaving and whatever comes from that.

Our agro-pastoral lifeway and our Navajo-Churro Sheep evolved in the vast deserts, plateaus, and mountain ranges of Colorado Plateau.  For centuries, sheep and goats provided us with economic self-sufficiency. Diné culture and spiritual practices reflect to the ebb and flow of traditional shepherding and weaving practices.

Diné be’ iiná, Inc. is a grassroots, nonprofit organization founded in 1991. Our mission is to is to restore the balance between Navajo culture, life, and land. We seek to preserve, protect, and promote the Navajo way of life; to encourage the participation and cooperation of the Navajo people among themselves and with other people and organizations; and to engage in research, education, development, establishment and promotion of projects and activities which further these ends.